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Backgrounder: Apple Storage & the SmartFresh Quality System

A Short History of Apple Storage

Like most other fruits, apples have a definite season in which they are ripened and harvested. The fruit is picked, processed, and packed, then put in cold storage until it is eventually shipped to market. This is similar to what we do at home when we place apples in the refrigerator to keep them fresh and juicy.

Long-term apple storage has been common practice for over 40 years by the apple industry around the world -- apples are stored for long periods of time so that consumers can enjoy apples year 'round, rather than just during peak seasons. Even an organic apple, if it is out of season, has almost surely been held in cold storage.

This practice actually originated centuries ago when farmers would store apples and other types of produce in root cellars. As the apple industry evolved, new innovations followed that allowed for advancements in storage practices including, for example, controlling temperatures, managing the atmosphere of the air, limiting natural light and so forth -- all to slow ripening and extend the shelf life of the apples.

Kept under cold storage, with carefully regulated temperature and humidity, the fruit may be held for months; in rare cases it may even be held in storage for nearly a year. In fact, if apples were sold only in season, they would be available for just a few months of the year, then be unavailable (except for opposite season imports from Southern hemisphere producers) until the next season. Instead, thanks to cold storage practices consumers have ready access to one of nature's most healthful and tasty snacks 365 days a year.

SmartFresh Quality System: Enhancing & Advancing Apple Storage

SmartFresh did not create long term apple storage. The practice has been in place for decades—allowing consumers to enjoy a steady supply of fresh, quality apples. The SmartFresh quality system is a technological breakthrough that actually enhances apple storage by maintaining both the quality and the nutritional benefits of the already-stored apples. In doing this, SmartFresh, which has been hailed as the most important advancement since Controlled Atmosphere storage was invented some 46 years ago, ensures that the apples consumers purchase are better quality, crunchier, juicier and maintain important nutrition benefits.

Once shipped to market, cold storage apples typically have a short shelf life and may spoil rapidly if not refrigerated. Long term storage is important in order to provide consumers with fresh apples throughout the year. However, many apple varieties lose their flavor and firmness (juice and crunchiness) in long term storage. With SmartFresh, apples harvested at their peak of quality have that same just-harvested flavor, firmness -- and also nutrition benefits -- maintained throughout the cold storage process as well as on through retail sale and enjoyment by consumers.

After rigorous testing by regulatory experts in more than 20 countries, the SmartFresh quality system has been shown to work in a proven, safe way to temporarily slow the effects of ethylene, nature's own ripening process, to provide high quality fruits and vegetables. When SmartFresh is present, the negative effects of ripening occur at a much slower rate, so the freshness, quality, and just-harvested appearance and nutrition of fruits is sustained. SmartFresh does not alter or change the nature of fruit in storage. Instead, it helps maintain quality and nutrition over time by safely blocking the ethylene that causes fruit to ripen and decay.

In summary, the SmartFresh quality system does two key things:

  1. It provides nutritional benefits for consumers by enabling their consumption of better quality fruits and vegetables year ‘round
  2. It reduces spoilage because less fruit is discarded as unsaleable and therefore uneaten.

Studies demonstrate that in the United States, consumption of apples has increased because consumers are getting a better quality product. Studies also show that apples stored with the SmartFresh quality system retain their nutritional benefits over time. For consumers, who have long enjoyed the benefits of a ready supply of apples, SmartFresh is simply more good news in delivering better quality and more nutritious apples.

 

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